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Bloomberg Business Week Re-Launch print
April 28, 2010

The re-launched magazine features double the stories, 20% more editorial pages, increased frequency, and improved paper stock. The new magazine features a completely redesigned cover, which features a bold new logo and touts up to 10 stories, showcasing for readers what is inside the magazine beyond the cover story. The magazine begins with Opening Remarks, a richly reported essay on one of the week’s most important stories. This is followed by three departments: the news-driven Sections department; Features, which includes deeply-reported stories and investigations; and Etc., coverage of the workplace and life away from it. The magazine closes each week with Hard Choices, offering a leader’s insight into how they made a tough decision, who they turned to, and the consequences of their decision.




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