Rebranding Britain:Time for more than a nip and tuck. Issue 36 of Monocle magazine calls for a new regime of clearer thinking, quicker reflexes and a more attractive figure for a New Britannia.
Britain is placed under the microscope in Issue 36, as Monocle asks leading thinktank heads, architects, foreign correspondents, cultural figures and branding experts to scrutinise what the once “great” Britain needs to do to reinvigorate its “broken” image, and rule the waves once again.
Contributors include:
Tyler Brûlé, editor in chief of Monocle
Martha Lane Fox, chair of Race Online 2012, and member of the Campaign, Efficiency & Reform Board at the Cabinet Office
Sir Howard Davies, director of the London School of Economics
Ben Page, chief executive of Ipsos MORI
John Jungclaussen, London correspondent at Die Zeit
Professor Andrea Rommele, professor for communication in politics and civil society at the Hertie School of Governance, Berlin
Mami Mizutori, senior fellow, Sainsbury Institute for the Study of Japanese Arts and Cultures
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